Latest News

Yamburgan Shorthorns: 70 Wins in 6 Years

Yamburgan Shorthorns have again scooped the pool in the 2017 RAS Beef Challenge awards.
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A Rising Champion

South Australian based Shorthorn breeder, James Pitchford is one of seven finalists in the Cattle Council of Australia Beef Rising Champions Awards.
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Thousand Guineas features in Japan

The JBS Australia Thousand Guineas Shorthorn Branded Beef program continues to break new ground in the Australian high end food service market, however the product is also gaining traction within Japan.
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2017 Shorthorn Youth Expo

Entries are now up to over 100 participants for the 2017 Shorthorn Youth Expo to be held in Tamworth this year.
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Shorthorn BREEDPLAN

shorthorn_gb logoShorthorn BREEDPLAN Trait Analysis

SBTS

Shorthorn Beef Technical Articles

SBTS Tech Talk 


What is BREEDPLAN?

BREEDPLAN is a modern genetic evaluation system for beef cattle. It offers the potential to accelerate genetic progress, tighten up breeding operations, improve productivity and increase prices for cattle sold for breeding and slaughter.

BREEDPLAN has been implemented as the national beef recording scheme in Australia, New Zealand, Namibia, Thailand and the Philippines, and its use is also increasing in the United States, Canada, United Kingdom, Hungary, South America and South Africa.

BREEDPLAN uses the world’s most advanced genetic evaluation system (based on Best Linear Unbiased Prediction (BLUP) technology) to produce Estimated Breeding Values (EBVs) of recorded cattle for a range of important production traits (eg. weight, carcase, fertility).

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About Shorthorn

The Shorthorn breed is truly unique, from their distinctive roan colour, to their rich breed history and most importantly, the wonderful community of breeders, there is nothing else quite like a Shorthorn.

The key to the Shorthorn breeds advantage lies in their balanced genetic profile, driven by market participation that has been developed and refined, after more than 200 years of genetic selection under Australian conditions.

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