Latest News

2018 National Show & Sale

Entries forms are now available for the Dectomax National Shorthorn Show and Sale to be held Tuesday 12th and Wednesday 13th June 2018.
Read More..

Vale Richard (Dick) Loane

A  service to celebrate the life of Richard (Dick) Loane will be held at the Mersey Garden Chapel and Memorial Garden, 20-24 Stoney Rise Road, Devonport on Wednesday 7th 2018 commencing 1.30pm.
Read More..

Bred Well Fed Well Workshops

Shorthorn Beef are looking for member partners who might be interested in hosting Bred Well Fed Well workshops in 2018.
Read More..

Vale Tony Fountain

A  memorial service to celebrate the life of Anthony (Tony) Charles Fountain will be held at the Bong Bong Picnic Racecourse, 460 Kangaloon Rd, East Bowral, NSW on Wednesday 31st 2018 commencing 11.30am. Dress for the land or your best RM Williams.
Read More..

The MSA Grading system

grilled-meat-ribs-white-plate-tomatoes-18712247Meat Standards Australia (MSA)

MSA Index Fact Sheet
MSA Beef Brochure 

MSA Website

Meat Standards Australia (MSA) is a beef and sheepmeat eating quality program designed to take the guesswork out of buying and cooking Australian red meat. MSA involves all sectors of the supply chain from paddock to plate. A wide range of cattle and sheep management practices, processing systems, cuts, ageing periods and cooking methods have been researched to determine the impact each has on eating quality.

MSA is allowing the industry to move towards payment systems developed on carcass quality and underpins many of the new marketing aims of the processing industry. It allows processors to reliably quantify specifications for end users and consistently deliver product tailored to suit various markets.

Shorthorn and Shorthorn cross cattle grade extremely well through MSA. With the breeds excellent carcass traits, temperament, growth traits and the ability to finish from grass and grain fed programs, they regularly grade well for ossification, marbling and meat colour.

 

Facebook Feed

Follow Us

facebooktwitterrss

Sign up for our newsletter!

About Shorthorn

The Shorthorn breed is truly unique, from their distinctive roan colour, to their rich breed history and most importantly, the wonderful community of breeders, there is nothing else quite like a Shorthorn.

The key to the Shorthorn breeds advantage lies in their balanced genetic profile, driven by market participation that has been developed and refined, after more than 200 years of genetic selection under Australian conditions.

Sign up to our newsletter