Latest News

Sydney Royal Show Results 2019

Sydney Royal Show judging has been done and dusted for another year. There was an exceptional line up of 78 entrants with one of the most consistent lines seen in years.The highlight for many was seeing three classes with over 15 entrants in each creating a difficult day for judge Alistair Brook of Eloora Shorthorns.
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Notice of Shorthorn Beef AGM

The 2019 Shorthorn Beef AGM will be held 3:00pm Friday 12th April 2019 at Novotel Sydney Olympic Park, corner of Olympic Boulevard & Herb Elliot Ave, Sydney Olympic Park NSW 2127.

Naracoorte Posts a Strong 2019 Result

The autumn bull selling season for 2019 in South Australia may have been a mixed bag for stud breeders, however that wasn’t the case at the recent Naracoorte Shorthorn Sale.
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60th National Show & Sale Online Entry Form

2019 marks the 60th Anniversary of the National Shorthorn Show & Sale. To celebrate this milestone, we are planning to support the McGrath Foundation again and are seeking expressions of interest from vendors who would consider donating the proceeds of an animal. Online Entry forms now available.
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The MSA Grading system

grilled-meat-ribs-white-plate-tomatoes-18712247Meat Standards Australia (MSA)

MSA Index Fact Sheet
MSA Beef Brochure 

MSA Website

Meat Standards Australia (MSA) is a beef and sheepmeat eating quality program designed to take the guesswork out of buying and cooking Australian red meat. MSA involves all sectors of the supply chain from paddock to plate. A wide range of cattle and sheep management practices, processing systems, cuts, ageing periods and cooking methods have been researched to determine the impact each has on eating quality.

MSA is allowing the industry to move towards payment systems developed on carcass quality and underpins many of the new marketing aims of the processing industry. It allows processors to reliably quantify specifications for end users and consistently deliver product tailored to suit various markets.

Shorthorn and Shorthorn cross cattle grade extremely well through MSA. With the breeds excellent carcass traits, temperament, growth traits and the ability to finish from grass and grain fed programs, they regularly grade well for ossification, marbling and meat colour.

 

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About Shorthorn

The Shorthorn breed is truly unique, from their distinctive roan colour, to their rich breed history and most importantly, the wonderful community of breeders, there is nothing else quite like a Shorthorn.

The key to the Shorthorn breeds advantage lies in their balanced genetic profile, driven by market participation that has been developed and refined, after more than 200 years of genetic selection under Australian conditions.

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