Latest News

2019 Dectomax National Show & Sale

Prolonged drought conditions may have taken a toll on the clearance rates at the 60th Dectomax National Shorthorn Show and Sale, but that didn’t stop what was otherwise a tremendous celebration to mark the milestone anniversary.
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National Shorthorn Show and Sale Dinner

National Shorthorn Show & Sale Dinner will be held on Tuesday 11th June, 6:30pm at the newly refurbished Expo Centre, Dubbo Showgrounds.
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National Shorthorn Show & Sale

National Shorthorn Show and Sale is quickly approaching, being held  11th and 12th June 2019 at Dubbo Showgrounds.
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Spring Fling Shorthorn Bull Sale Entries Open

The Spring Fling Shorthorn Bull Sale will be held Thursday 25th July at the Tamworth Regional Livestock Exchange. Entries are now open for this sale which is a proven venue for sourcing quality Shorthorn bulls.
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The MSA Grading system

grilled-meat-ribs-white-plate-tomatoes-18712247Meat Standards Australia (MSA)

MSA Index Fact Sheet
MSA Beef Brochure 

MSA Website

Meat Standards Australia (MSA) is a beef and sheepmeat eating quality program designed to take the guesswork out of buying and cooking Australian red meat. MSA involves all sectors of the supply chain from paddock to plate. A wide range of cattle and sheep management practices, processing systems, cuts, ageing periods and cooking methods have been researched to determine the impact each has on eating quality.

MSA is allowing the industry to move towards payment systems developed on carcass quality and underpins many of the new marketing aims of the processing industry. It allows processors to reliably quantify specifications for end users and consistently deliver product tailored to suit various markets.

Shorthorn and Shorthorn cross cattle grade extremely well through MSA. With the breeds excellent carcass traits, temperament, growth traits and the ability to finish from grass and grain fed programs, they regularly grade well for ossification, marbling and meat colour.

 

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About Shorthorn

The Shorthorn breed is truly unique, from their distinctive roan colour, to their rich breed history and most importantly, the wonderful community of breeders, there is nothing else quite like a Shorthorn.

The key to the Shorthorn breeds advantage lies in their balanced genetic profile, driven by market participation that has been developed and refined, after more than 200 years of genetic selection under Australian conditions.

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