Latest News

2019 ROYAL MELBOURNE SHOW

Entries for the 2019 Royal Melbourne Show close on July 26th. To be there when the stars come out, make sure you get your show entries in before the deadline.
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CHANGES TO DNA EXEMPTIONS

As of the close of business on 19th July 2019, it will no longer be possible to seek a general exemption from the Shorthorn Beef board for registration of progeny from sires and donor dams that do not have a suitable DNA profile collected.
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2019 RUBY & ROAN ELITE SHORTHORN SALE

Entries are now open for the 2019 Ruby & Roan International Elite Shorthorn Genetics Auction to be held at the World Shorthorn Conference dinner.
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2019 WSC Meating the Future Conference

The 2019 World Shorthorn Congress Tour will include a 2 day Conference to be held at Charles Sturt University, Wagga Wagga on October 3rd and 4th. Tickets are on sale now, please book before the July 31st deadline.
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Getting Started

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WHY SHORTHORNS

BUYING SHORTHORN BULLS

MARKETING SHORTHORNS


ABOUT SHORTHORNS

“The breed that built Australia.”

The Shorthorn breed keeps the oldest breed registry in the world and Shorthorn cattle first arrived in Australia in 1800. In 1825 the first registered Shorthorn cattle arrived in Australia, however by 1890 they accounted for 50% of all temperate cattle and 100% of all cattle in the difficult Northern climate.

Today’s Shorthorn cattle are noted for their excellent maternal abilities, temperament, growth and carcass quality, as well as Net Feed Efficiency.

It is their balanced, multi-trait performance, which allows Shorthorn cattle to influence profitability by improving all the traits of economic importance, not just a few.

For cross breeding, their multi-trait performance and complementarity makes Shorthorns almost unparalleled in their ability to add profit. Shorthorns now form the basis of over 40 breeds worldwide.

Shorthorn breeders are progressive and innovative, forming one of Australia’s first, large scale, breed based, progeny test programs, the Durham Research and Development program, fast tracking genetic gain within the breed.

Shorthorn cattle are in demand today, both as pure bred and cross bred cattle, renowned for their carcass quality and on feed performance and efficiency. Shorthorn cattle suit a wide variety of markets, creating flexibility and premium returns for producers marketing options.

Shorthorn beef has developed an enviable reputation for it’s unique flavour, tenderness, consistency and overall eating quality, receiving tremendous feedback as a unique and high value product from chefs and consumers alike.

For you, Shorthorn cattle are bred to solve problems, not create them, and they have the proven ability to generate ….. a better bottom line! 

 


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About Shorthorn

The Shorthorn breed is truly unique, from their distinctive roan colour, to their rich breed history and most importantly, the wonderful community of breeders, there is nothing else quite like a Shorthorn.

The key to the Shorthorn breeds advantage lies in their balanced genetic profile, driven by market participation that has been developed and refined, after more than 200 years of genetic selection under Australian conditions.

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