Latest News

World Conference Youth Scholarships

The Shorthorn Youth Foundation are providing 10 tickets valued up to $300 each for eligible Shorthorn Youth members looking to attend the 2019 World Shorthorn Conference in Wagga.
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2019 Ruby & Roan Sale Entries

Entries in the 2019 Ruby & Roan Sale will close Friday August 30th at 5.00 pm. This is your opportunity to promote your herd to an international audience.
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Adelaide Show – Timetable changes

Shorthorn judging for the Adelaide Show will be held on Friday 6th September at 9 am.
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MYOSTATIN E226X – Busting the Myths

Myostatin E226X is a variant gene known to be present in the Shorthorn population in Australia and it seems to be generating a lot of myths around its effects. In this article we will attempt to bust the myths and shed some light on the Myostatin E226X variant gene and its effect on Shorthorn cattle.
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Marketing Shorthorns

footerlogoShorthorn Beef has a range of options designed to assist you with marketing your Shorthorn cattle.


Shorthorn Beef Catalogue Services

Shorthorn Beef Catalogues Services provide the most up to date pedigree and EBV details. Files can be sent directly to your printer or loaded onto the Shorthorn Beef website. Website catalogues can also display notes on individual lots as well as photos and other sale details. Importantly, Shorthorn Beef online catalogues are equipped with a search function, allowing prospective clients to isolate and compare the most desirable cattle for them, quickly and easily.

Shorthorn Beef Catalogues are available for Auction sales, Private Treaty sales and Semen Catalogues.


Shorthorn Beef Website Banner Ads

Shorthorn Beef banner ads provide maximum exposure for your business to a targeted audience. Banner ads are displayed every time someone clicks on a Shorthorn Beef web page, ensuring that your message reaches a targeted audience.

Banner ads run for three weeks at a time.

Shorthorn Beef Advertising Rates


Shorthorn Beef Web links

Shorthorn Beef web links are links to your website and are posted on the Shorthorn Beef website for 12 months, allowing prospective clients to find your website all year round.

Shorthorn Beef Advertising Rates


Shorthorn Beef Magazine

The Shorthorn Beef magazine is an annual publication, containing articles and updates on all things Shorthorn. Distributed to all Shorthorn members and enthusiasts, and

the end of each calendar year, the magazine makes a great platform for promoting your program and products.

The Shorthorn Beef magazine reaches a very targeted and specific audience, ensuring your message is delivered to the place it can do the most good for you.


Shorthorn Beef E-News

The Shorthorn Beef E-News is a fortnightly email distribution, targeted to a large audience Australia wide. Advertising with the Shorthorn Beef E-News allows you to provide reminders or respond quickly to changing events. E-News advertising allows for high quality advertisements to be displayed prominently.

Shorthorn Beef Advertising Rates

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About Shorthorn

The Shorthorn breed is truly unique, from their distinctive roan colour, to their rich breed history and most importantly, the wonderful community of breeders, there is nothing else quite like a Shorthorn.

The key to the Shorthorn breeds advantage lies in their balanced genetic profile, driven by market participation that has been developed and refined, after more than 200 years of genetic selection under Australian conditions.

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